By Diane Nassy
Why, on your web pages of course. Ok, just kidding. The real question should be: “Is there really any truth to the rumors that where you place those Google AdSense ads can actually improve response?” According to my best information, the answer to that question is: Yes.
Google’s own AdSense experts say that that there is a direct correlation between the placement of the AdSense ads and the resulting clickthrough.
When ads are placed in “content zones”, rather than in “advertising zones”, response rates on Google AdWords goes up. There are also indications showing that ads appearing on the right side of the page get clicked more than ads appearing on the left side.
Advertising analysts with degrees in human behavior and psychology have spent thousands of man-years (people-years?) studying how people read printed and Internet content and what it takes to get them to respond to ads. While some of these studies are proprietary, or are only available to anyone with $10,000 or more to spend on a copy, other studies have been made public and can be read by anyone who is interested.
Google themselves has released some relevant information which is focused directly on increasing your Google AdSense response. You can read their findings Here
Of course, all of the studies in the world aren’t worth a hill of beans if the findings don’t work on your web site. That’s why it is important to test, test and test again. Experiment with your Google AdSense placement and track the results over a period of time. Google provides response tracking tools in your AdSense control panel. Learn how to use them. As you begin to see what may be only subtle differences in response, you’ll be able to determine what works best for your particular site. But don’t get complacent. What’s working for you now might not work next month if you change your site design or content.
One of the most important factors in determining placement of your ads is the type of content that your site delivers. If you are primarily an e-commerce site, and you have a lot of pictures and ad copy for your own products competing for attention against AdSense ads, then it is going to be a particularly tough challenge getting any kind of decent Google AdSense clickthrough. It is situations like this that require very thorough testing and a lot of trial and error.
Blogs seem to have a lot of success generating high response rates to Google AdSense listings. Perhaps it’s because blog readers realize that ad revenue is the only way that their favorite blogmaster can keep the lights on, so the readers think of clicking on ads as a way to make a donation.
Regardless of what the experts say, your best bet is to tailor your Google AdSense ad placement to what your own experience shows works best for you. In the end, you’re the only expert who matters.
Diane provides marketing and internet profit tips.
For more Google AdSense tips, visit http://www.adsense.deeljeabiz.com
Email : deeljeabiz@gmail.com
Article Source: http://EzineArticles.com/
¶ 11:52 AM 0 comments
You got your website, you got your AdSense account, you have updated and published your new pages with AdSense code all over it and you are starting to see a little bit of money trickling through - and it is not what you were expecting!
Like you, I thought I would be rolling in the AdSense money so fast that I already had my resignation letter printed and signed. That did not happen (yet). Well, that does not mean I have to throw that letter away, I will just have to backdate it for when I can do it.
When you are faced with this predicament, which I think everyone will come to at some point; you will need to separate yourself from the AdSense pack! You will have to transform yourself into an AdSense scientist and experiment with your website to get the best results possible! You might try some of the following:
Let's say that you are getting decent traffic to your website, so therefore you are getting a lot of AdSense impressions, but with little or no clicks. The symptoms could be related to a lack of relevancy with the AdSense ads. Go to your website and view, but DO NOT click on, your AdSense ads. Now, imagine you are one of your visitors to your website; do the ads seem relevant to your site? If you think there is a relevancy problem, you can do two things to combat it:
Look for a common thread among the AdSense ads and see if there is a term in your keywords or content that relates to it. If so, you might want to change the words to eliminate the connection.
Look at the web addresses at the bottom of the AdSense ads, you might consider blocking those web sites from your AdSense account, by doing this you will eliminate that ad from showing up again, but realize that you may get a similar ad to take its place.
Create more pages and add more content that is relevant. Make your website stickier. Make the visitor want to stay on your site longer.
Try not to think of AdSense first when putting your content together, think of your visitors and giving them something worthwhile, the AdSense stuff should just be a bonus, that is why it is considered passive income, it means you are not supposed to think about it!
Make sure you have positioned the ads well, do not hide them, do not be ashamed of them, you got them there for a reason!
Ensure that your site is well optimized - that everything it pointing to one thing - your targeted subject matter.
The problem could be that your keywords are just not that "lucrative", get yourself a listing of top paying keywords to ensure that you are using appropriate keywords that will bring in more money per click.
If you are consistently making a couple of bucks, a day or a week then replicate it. Create other web sites on different topics, different keywords. Make a couple of bucks a day or week with that one, and then continue to make another and another. Compound your efforts until you are making the kind of money you want to make.
Look for ways to increase traffic to your site, but keep it targeted and keep it relevant for your visitors and for your AdSense ads.
Make sure that the pages within your website are well linked; there is nothing more frustrating then not knowing where to go or where you came from.
Open a Google AdWords account and run ads to direct traffic to your site. Make sure that the margin between what you are spending on AdWords and what you are making on AdSense is significant enough to make this worthwhile. The great thing about traffic from your AdWords is that the visitor has shown a tendency to click on these ads already; they have pre-qualified themselves to do it on your site. You will hope that they will repeat their efforts on your site. To learn more about creating well targeted AdWords, click here!
That is it, do whatever strategy you can to work your AdSense to the bone! Make sure you do things legitimately, don't scam your visitors or manipulate them to make a few dollars with AdSense or any related program, the internet society has grown far too sophisticated to fall for anything like that, your site will be ignored and forgotten. Therefore, be a professional, treat your website like a business, and give your customers something relevant - then as an added bonus your AdSense ads will work with you.
John Pignanelli makes it easy to learn what it takes to make money with AdSense. Learn more tips and secrets about Google AdSense and Adwords at http://www.tuttos.com
Article Source: http://EzineArticles.com/
¶ 10:01 PM 0 comments
It's going to be a good summer. ¶ 2:52 AM 0 comments
How to change your topsites code.
Now you could just be normal and use the 'lost code' function at http://mad-den.net/topsites/ or you can edit it yourself.
your old code looks much like this
<a href='http://test.ntfs.net/topsite/in.php?id=XX'>
<img src='http://test.ntfs.net/topsite/button.php?id=XX' border='0' />
</a>
Now if you look closely at this you will see this:
test.ntfs.net
appears twice in the code.
change each instance to say
mad-den.net
Next you will see the word
topsite
Change this by adding an 's' so you have
topsites
you will have
<a href='http://mad-den.net/topsites/in.php?id=XX'>
<img src='http://mad-den.net/topsites/button.php?id=XX' border='0' />
</a>
(although the XX will be your special number).
Congratulations your Mad-Den Topsites code works again." ¶ 5:48 AM 0 comments
This banner is from the new beta version of Mad-Den Banners
